When does Brand Loyalty begin to trump consumer safety?
It all started with a simple post about a choking warning I received for ‘Sophie the Giraffe”. After I did a little research I found similar stories of choking with the toy so I posted a warning on my site.
I then blogged about an independent review by Health Canada for “Sophie the Giraffe”. There have been choking and consumer related complaints raised to Health Canada so they now reviewing the the toy based on Canadian safety standards and not European standards (where the toy originated).
Toys R Us Canada has since removed the product from their shelves pending the review and it is now unavailable for purchase. Another toy company has also removed the product from purchase and are sending their supply back to the distributor.
Since the blog post (which is all true and is news worthy) I have received many comments from parents irritated that I am spreading rumours and fraudulent information surrounding this toy. When in fact, all that I am writing about is true.
So I pose this question to the Canadian Parents Blogging community “why do some turn a blind eye to consumer safety over strong brand loyalty?” It is clear that parents and children alike LOVE their Sophie teethers but when there are also incidents of severe choking with babies, how can we call those mothers “bad parents”, “fraudulent”, and “false information”?
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